November 29th, 2019 held one of the most profitable Black Friday sales in six years. However, Americans are starting to question the mistakes and incidents that take place on Black Friday.

Since 2006, 11 people have died and 108 have been injured because of Black Friday mania. Disputes over cheap items can lead to shootings, stabbings, and stampedes that can be deadly. For example, last year a 27-year-old man was shot to death in a parking lot in Ottowa, Canada. An additional 2 people stabbed each other at a Macy’s and multiple were wounded in a mall shooting in Alabama. This year, profits of Black Friday drove the strongest sales in six years. But at what cost?

Besides the number of injuries and deaths that occur over the years during Black Friday, there is also incidents that occur with the products because of it. Starting this year, Walmart offers gift cards when customers activate certain phones. They promise that you are qualified for a $300 gift card by purchasing a higher end phone. In result, a lot of people hoping for the iPhone 11 jumped at the chance of a great deal. Now Walmart is saying that orders might be delayed, which isn’t much of a problem and is highly expected when a lot of people order the product. However, Walmart suggested that the orders might be cancelled. If they are unable to deliver the item by December 3rd of 2019 they will not send the phone but will instead offer a refund.

It seems that more people are losing the spirit of Black Friday as well. As people use more online shopping instead of in-store, less people tend to leave the house to participate in Black Friday activities. This year, on 36% of people claimed to do most of their holiday on Black Friday in a survey by PricewaterhouseCoopers. That’s down from 51% just three years ago.